- Asmi in Sanskrit means “I AM”,
- It is jewellery for the new age Indian woman, celebrating her new found economic & social independence. For her, self indulgence & self rewards are needs that co-exist with her family, social or professional responsibilities.
- Asmi was launched in 2002 by the Diamond Trading Company (DTC), which was subsequently taken over by the Gitanjali Group.
- The brand aims to fulfill every woman’s innate need for self expression while lauding her inner fire.
- Asmi caters to the woman of substance & satisfies her need for reward & recognition, evolving continuously to suit her style & personality.
- Asmi Jewellery has a contemporary delicate and feminine look that is distinctly evocative of strength & grace.
- In brief Asmi is for the woman of spirit.
Terms & Conditions (Diamond and Lifestyle Currency)
- This DIAMOND AND LIFESTYLE CURRENCY is valid Only on Diamond Jewellery and lifestyle products
- Redemption will be done only on the presentation of this DIAMOND AND LIFESTYLE CURRENCY in original
- This DIAMOND AND LIFESTYLE CURRENCY has to be redeemed in full, partial redemption is not allowed
- No cash will be refunded/ Credit Note issued for part utilization of this DIAMOND AND LIFESTYLE CURRENCY
- Should your purchase value exceed the value of this DIAMOND AND LIFESTYLE CURRENCY, the final differential amount should be paid by the holder
- At the time of redemption, no offers/schemes running at that time can be clubbed with the purchase
- This DIAMOND AND LIFESTYLE CURRENCY holder shall be deemed to be the beneficiary
- This DIAMOND AND LIFESTYLE CURRENCY is not valid without authorized signature, hologram and company seal
- Mutilated or defaced DIAMOND AND LIFESTYLE CURRENCY will not be honored
- Any exchange by a bearer will be considered a valid discharge of the company’s liability
- The Brand shall honor only genuine vouchers and its decision on the same shall be final
- The brand has its absolute right to withdraw and alter any or all of the terms and conditions stipulated in the offer at any time and its sole discretion
- In the event of loss this DIAMOND AND LIFESTYLE CURRENCY will not be replaced
- This DIAMOND AND LIFESTYLE CURRENCY is not a legal tender
- This DIAMOND AND LIFESTYLE CURRENCY does not entail any civil/ criminal liability on the company
- This DIAMOND AND LIFESTYLE CURRENCY is not valid on Solitaire, DER, Forever Mark, Polki, Gold Coin and Gold Jewellery
- No buyback and exchange would be offered on any Diamond Jewellery bought through this DIAMOND AND LIFESTYLE CURRENCY
- This DIAMOND AND LIFESTYLE CURRENCY is non-transferable
- The customer is required to carry identity proof during redemption
- Customer is required to sign the DIAMOND AND LIFESTYLE CURRENCY before presenting for redemption
- Any dispute arising out of this offer will be subject to the exclusive jurisdiction of competent courts in Mumbai only
- This DIAMOND AND LIFESTYLE CURRENCY is not encashable